Rainbow Alliance of the Deaf Website Redesign

Project Overview

Rainbow Alliance of the Deaf needed a refreshed digital presence that better reflected its community, mission, and identity. TWS redesigned the website to create a more modern, welcoming experience while making information, events, and resources easier to discover.

The goal was to create a website that feels bold and community-driven without sacrificing usability or accessibility.

What TWS Improved

TWS refreshed the site’s visual experience and reorganized content to make navigation more intuitive. We improved page layouts, visual hierarchy, readability, mobile responsiveness, and calls to action while keeping accessibility at the center of the experience.

The redesign also created a more consistent look across the website so RAD’s identity and personality come through from page to page.

The Impact

The redesigned website gives RAD a stronger digital home for its community. Visitors can more easily learn about the organization, discover events and resources, and find ways to get involved.

The result is a website that better represents RAD’s identity while creating a more inclusive experience for the people it serves.

Portfolio Card Tagline:
Bold identity. Clear information. A digital home built for community.

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Texas Deaf Chamber of Commerce (TXDCC)