What happens at each stage of a website project

Every project follows the same five stages. Your exact dates are set at kickoff, once we know how many pages you need and how much content is ready.

The stages

1. Kickoff. We go over your goals, your audience, and the pages that matter most.
2. Design direction. You see the look and layout before anything is built.
3. Build. We build the pages on your platform and add your content.
4. Review. You get a preview link to click through on your own phone and computer, and you send us your notes.
5. Launch. We run accessibility, mobile, and keyboard checks, then point your domain at the new site.

Where to see progress

Signed-in clients can follow milestones and updates in the client portal. Each milestone is checked off as it is finished, so you never have to ask where things stand.

What slows a project down

Almost always, it is content. Text, photos, and logins that arrive late push the launch date. If you know something will take a while, tell us early and we will plan around it.